Nowadays, most people – especially those that run a business, online or off – know the importance of SEO. After all, there is not a single marketing technique that is as effective and as affordable as Search Engine Optimization. The disadvantage is that this marketing method takes some time, since Google and other search engines first need to be able to find your site. And that can only be achieved with good content.
However, the rules changed quite a bit over at SEO land. Google now wants content this is written for both the reader as well as for the search engine bots. Even though SEO content is mainly used for back-linking purposes, chances are that it will turn up in the search results and thus, will be read by actual people. On top of that, the content on your main site should be SEO optimized as well for the best results. But how exactly do you go about writing a proper SEO article?